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Webinar: How SAP EWM Helped Hallmark Adapt and Grow to Meet Customers' Changing Needs

Written by Caroline Macleod | March 26,2018

In this free webinar you will discover how SAP Extended Warehouse Management (EWM) helped Hallmark gain increased efficiency and enhanced operational management.

The retail sector continues to experience a period of immense change. Whilst it is not new that profit margins are under increasing pressure against mounting costs this evolution is creating new challenges for IT Directors to confidently navigate new technology with speed, and provide the operational flexibility that is required to serve shifting customer needs into the future.

With the demands of businesses changing, for some the gap between operational needs and their existing technological capability increases. Many organisations are finding themselves in the position of considering a move from SAP Warehouse Management (WM) to SAP Extended Warehouse Management (EWM), or looking at how the flexibility of EWM can integrate into a complex IT landscape.

Download a recording of our free webinar

Hallmark UK, one of the country’s leading gift card retailers, has been on a seven-year journey with SAP Extended Warehouse Management (EWM) which has supported their evolving UK business. Starting in 2011, with the selection and implementation of SAP EWM to support their business operations across wholesale and retail distribution channels. Through to the latest optimisations recently implemented to efficiently provide fulfilment to their customers eCommerce channels and further improve operations management and increased efficiency. 

Hallmark had already predicted that the rate of business change could increase across customers. As such, to provide the required logistical capability, it was necessary to move to a more flexible and functionally rich platform, and while doing so simplify the technical landscape. Without this investment, short and longer term risk and operating costs would increase.



When? This webinar has been concluded — download a free recording below

Hallmark’s General Manager, Mark Donnellan, examines exactly why SAP Extended Warehouse Management (EWM) was the perfect fit for the challenge of keeping pace with the needs of the company’s customers.


In the webinar we cover:

  • The journey Hallmark has been on, from selecting SAP EWM through to the positive impact EWM has had on the business.
  • How Hallmark gained an improvement in resource utilisation as a result of clearer, real-time visibility of ongoing operational processes.
  • How Hallmark operator efficiency has increased.
  • How EWM has supported a better utilisation of resources, with an increase in pick rate.

If you are considering SAP EWM, this webinar will give you a valuable customer insight.